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w-arroom

old wounds & candy

About

let’s rewind the clock 10 years

In my first 4 years as an Advertising/Graphic design student, I had grown to hate myself. With every project my confidence sank deeper and deeper. None of the teachings seemed to stick. All I learned was just how bad I was. Perhaps the most scary part, was that I didn’t like most of the work that many of my teachers seemed to like.

 

Nobody tells this to beginners

There is this amazing Saar Oz video β€œnobody tells this to beginners” The central point in the video is that in the beginning I fought hard to retain my own voice. Desperately trying to shield myself form indoctrination. There were almost no principles

 

this made me curious

How many other creatives have benefitted from experiences like this? So, I read a bunch of interviews with top creatives recalling their first months on the job, I listened to podcasts, watched several creators on YouTube, andβ€”sure enoughβ€”a clear pattern emerged. Directors opened up about having worked with more experienced assistants, award winning creative teams owed their success to them being mixed-age and working as equals. Plus, without exception, all the concept providers I asked, stated they became much better after their first shoots or recordings. Simply from working with top talent.

 

So then, I wondered … what if I can become this more experienced partner for my students?

Made with Eileen Vinck

Made with Jasper De Decker

Made with Reinhout Coppieters

Made with Yaan Huguenay

Made with Laetitia Gregoir

Made with Alexander Van Gael

 
 
 
 
 
 
 
 
 

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